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Getting Smarter with The New Artificial Intelligence Features in Dynamics 365

It is no doubt that artificial intelligence can bring a transformative impact on any system it is used with.

To further add value to the users of Microsoft Dynamics 365, new features of artificial intelligence were introduced in October 2018.

Microsoft Dynamics 365 was introduced two years ago to bring in a cohesive and comprehensive system for Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP).

Now, with the addition of AI features, Dynamics 365 will simplify the work of the business by providing accurate and detailed insights into their customers and the market scenario.

With this implementation of AI, Microsoft aims to impact the three main areas of any business – sales, customer service and marketing.

The AI features for Dynamics 365 has been released for sales and customer service. Dynamics 365 for market insights are expected to release soon in the next few months.

Enabling Better Customer Service

All of the features of the AI-enabled Dynamics 365 Services has been interfaced in such a way that the results of the insights are displayed in a simple, readable form, majorly in the form of charts and graphs.

Various dashboards for customer satisfaction, case resolution, KPIs, incoming cases and topics have been designed with backing from the insights of AI.

Each of these dashboards can provide direct details into the customers, their response levels, the points that created an impact and so on. This information will be useful for the business to:

Pro-Active Sales

A typical sales rep has to think on the feet, make effort every single time with the customers and hopes that the conversations are getting them closer to making a sale.

But there was no concrete way to know the conversations they have, the moves they take will definitely make a positive impact on the customer but with the new AI-backed Dynamics 365 for Sales, the job of a sales rep has reduced greatly.

Here’s how the AI can help the sales team.

Predictive Insights

The yet-to-be-released AI-enabled Dynamics 365 for Market Insights will prove to be completely valuable for the marketing team.

Based on the data and the analytics gathered from social media and webpages, the AI can provide predictive insights into what the next steps of the customers are and create strategies based on these outcomes leading the customers towards conversions.

This feature will help the business to stay a few steps ahead of the competitors and bag customers efficiently.

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