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The Growth of Online Gambling

Within the context of the global economy, the economic conditions have been set to witness the growth of online gambling. In the last few decades, there has been a massive culmination of growth, not just in gambling websites, but also in players. Without a doubt, the market for online gambling is ripe and will continue to expand. Between 2010 and 2016, the global market has grown to a substantial degree, and experts predict that the trend will continue with the possibility of reaching 66.59 billion dollars by 2020. At present, most of the growth is in Europe, with the United Kingdom holding a key position, while Malta and Asia Pacific continue a steady growth. In the United States, growth is lower because of the restrictive laws and past government enforcement; however, recent changes in law are increasing the potential for substantial growth in the area.

Online sports gambling, which is a subset of the overall gambling activity conducted through the internet, is also growing at a rapid pace as many areas legalize the activity. The advent of high-speed internet connections is allowing end-users to enjoy live betting, which increases the types of bets that gamblers can place. Overall, online wagers encompass a wide array of games that include online pokers, bingo, and lottery, among others. Many traditional casinos offer gaming packages to promote online play and include bonuses to drive traffic to their web platforms. For example, interested players can get a bonus code for the Golden Nugget Online Casino. The strategy moves players comfortable with the traditional casino floors to the newer internet-based systems.

The growth of the modality of wagers is enabled by the expansion of mobile technology, the high availability of internet connectivity, the growth of smartphone ownership, the expanded use of laptops, and the low cost of tablets, thus increasing the number of people playing online games. Companies like Apple and Samsung, who are pillars of innovation and technological development, have become an indispensable catalyst for online gambling platforms. The reason is that these innovative technology companies provide a wide audience that traditional casinos just cannot reach, offering a multitude of games and applications in a platform that is easy and comfortable for existing consumers to use.

Even with such growth, the market still faces some hurdles that include the proper use of software systems, cybersecurity threats, and government regulations. Regarding software use, online gambling sites need to ensure that end-users feel comfortable and safe while using the platform. Among comfort, software techniques that promote a “what you see is what you get” environment tied with a clear understanding of the rules of each game will ensure that players have a great experience and gain trust.

The interface plays a vital role in developing the trust of gamblers plays a vital role in developing the trust of gamblers which will lead to increased revenues as end-users place more bets. As interfaces become more realistic, players will develop a casino-feel from the comfort of their homes, which may increase the interaction with these types of online systems. Technologies like virtual or augmented reality have the potential to expand the popularity of online gaming further as the naturalism and experience of the casino floor will be direct. Along with the immediate response of online environments and the ability to remain anonymous to other casino users, the growth of this modality of betting may be in its infancy.   The potential of online gambling is, without a doubt, massive and significant in the short and long term. As technology continues to progress and developers continue to push the development of more realistic interfaces, more people will be turned on to online gambling.

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